December 15th, 2013 |
all news, coat of arms, graphic design, History, Med. School
The Geisel School’s thorough Visual Identity and Naming Conventions (pdf) state:
+ The Audrey and Theodor Geisel School of Medicine at Dartmouth
The Geisel School of Medicine at Dartmouth
Although the web version of the medical school magazine for Fall ’13 has no logo graphics on its table of contents, it describes itself in the masthead as “The magazine of the Geisel School of Medicine at Dartmouth”. The website of the school itself features this graphic:
Detail from Geisel School website, December 2013.
So far so good. This form of the name complies with the conventions.
But when one views the pdf version of the same magazine table of contents, one sees this:
Detail from Geisel School magazine, December 2013.
The school’s Youtube channel also follows this new form. Not only does this reordering violate the first rule of the Guidelines, it violates the second:
SECOND AND SUBSEQUENT REFERENCES:
+ Geisel School of Medicine at Dartmouth
+ Dartmouth’s Geisel School of Medicine
+ Geisel School of Medicine
This transition was first spotted by Joe Asch at Dartblog.
November 19th, 2013 |
all news, Charter, Country Club, graphic design, Hanover Inn, Hanover/Leb./Nor'ch., History, master planning, other projects, preservation, site updates, the Hop
An update of the “North Block” golf course development idea: Take a look at the Perkins + Will plan for the Poplar Point Development In Washington, D.C. Naturally Dartmouth wouldn’t need this density or scale, but it could learn from the extension of the existing street grid to form irregular quadrangular blocks; the treatment of the edge condition (the Anacostia River); and the accommodation of streams flowing through the site.
An update of the Hop expansion post: Of course! The new theater and entrance facade represent the final realization of Larson’s old 1940s Hop designs. In this post, a still image from a college video shows how Larson wanted to put a theater and a major entrance to the Hopkins Center on what was then College Street. And the Dartmouth has an article on the Boora project.
I did not learn until recently that this memorable window, visible on the way to Hanover from West Leb, is called a “Vermont window” or a “witch window” (Wikipedia):
Dartmouth has been phasing out the “@alum.dartmouth.org” accounts and assigning everyone, past and present, an “@dartmouth.edu” address (only the address, not an account). This is neater than the old dual system where students had one address/account and alumni another. When the “@alum.dartmouth.org” accounts came in (during 1995 or 1996?) they seemed like an awkward solution. The rationale for creating the new domain was that Dartmouth was barred (by its interpretation of the government’s pre-ICANN rules, one supposes) from using the “.edu” domain for accounts assigned to anyone but employees and students. Yet Harvard came out with its “@post.harvard.edu” domain around that time, so it is hard to see that as the reason.
Although it was fun to use Blitzmail after college, the need for a personal, ISP-independent email account was soon satisfied more effectively on the Web by Hotmail (1996) and Yahoo Mail (1997). Students responded with WebBlitz (1998 or 1999?) but I don’t recall that it prevented the alumni accounts from slipping into some obscurity. The susceptibility of the alumni accounts to great volumes of spam did not help.
The Rauner Blog has a post on Sgt. Allen Scott Norton of WWI with photos of the trenches dug on the future site of Leverone Field House or Red Rolfe Field.
The Planner’s Blog has a post on a new war memorials map.
Finally a photo of new Hop entrance below the grand ballroom — and the ever-shrinking Zahm Courtyard. It is included in the war memorial map.
The College Steward was a charter office first held by Ebenezer Brewster, who established the tavern that preceded the Inn. I’ve wondered if the office could be revived, and whom it should be given to. Contemporary college statutes from England (Downing College Cambridge, published in 1800, in Google Books) suggest that a steward was the head of dining services:STATUTE XI.
OF THE STEWARD.
THERE shall also be one Steward appointed annually by the Master, from among the Professors and Fellows, to direct every thing which relates to the Commons and Sizings to be served in the hall at dinner and supper, and the wine and other articles provided in the combination room. He shall make all payments in respect of such Commons and Sizings to the Cook and Butler of the College, at such times as shall be appointed by the Master, and shall receive the same from the Tutor, within one week of the end of every Term, for all his Pupils who have been in Commons during the Term; and for all other persons in Commons, he shall be paid by themselves in the same time.
The Grad Studies Office has a photo of the professionally-made sign in its renovated 37 Dewey Field Road. (In the recent interior renovation, references to 37 Dewey Field Road seem to encompass both 37 and 50 Dewey Field Road, the old Homes 37 and 50.)
Insignia: From a College Grant photo album (pdf), page 20, we learn that
The “Diamond D” log brand was stamped with a hammer into all logs leaving the College Grant so they could be identified upon reaching the sawmill.
Unrelated: The clever Europhilia of Football as Football. And it is funny how the Maryland governor’s “Goals” website logo recalls the RAF roundel:
Dartmouth Now has an article on the up-close inspection of the exterior of Baker Tower.
Congratulations to The Dartmouth on its new website. Here’s hoping the upgrade doesn’t involve a new URL for every past article. This site has more than 220 broken links to the D at the moment.
November 9th, 2013 |
all news, graphic design, History, other projects
Dartmouth College, the undergraduate college, has almost always maintained one or more “Associated Institutions” or “Associated Schools” alongside it:
- Geisel School of Medicine, 1797-
- Chandler School of Science and the, Arts 1851-1892
- New Hampshire College of Agriculture and the Mechanic Arts, 1866-1892
- Thayer School of Engineering, 1867-
- Tuck School of Business Administration, 1900-
Thus the college has not added a new school in more than a century. Although a college department granted its first graduate degree in 1885, and the college began turning out significant numbers of doctoral degrees during the 1960s, the college has not created a separate graduate school of arts and sciences. The institution known as Graduate Studies has only recently begun to assert its own identity.
Now President Hanlon has proposed to elevate Graduate Studies to the stature of an Associated School. The Dartmouth reports on his speech at Monday’s faculty meeting:
As part of his goal to increase Dartmouth’s global impact, Hanlon proposed the creation of a freestanding graduate school, whose dean would report directly to the College Provost instead of to the Dean of the Faculty, as is current practice. This endeavor would mainly involve changes to the existing graduate school structure. Dartmouth’s graduate studies programs are tied to the undergraduate departments, but the College might see changes to this model in the near future.
The Valley News describes the idea similarly.
While the new school would not necessarily require any more space, it would find itself in a better position to lobby for a building of its own in the future. It claims more than 1,200 students (Graduate Studies Facts), which makes it larger than Tuck and Thayer combined.
Where could a new building be located? Several of the most likely sites lie at the north end of the Berry Row axis, close to the flexible buildings of Rope Ferry Road and not too far from the graduate student housing of North Park Street. Another, more limited site is located at the end of Webster Avenue: the President’s House could be extended westward and the school installed there, with a pedestrian bridge over Tuck Drive to join it to Tuck School.
October 9th, 2013 |
all news, graphic design, History, other projects, publications, Quartomillennium '19
If you’re working on the branding effort (see the previous post on the topic
), I would recommend a visit to the archives to see some things:
- The green ribbon and its story. The college is represented by a single color.
- Typical accent colors are black, lavender, and white. White is used frequently in athletics. No big green-and-gold tradition seems to exist.
- The seal and its history. More effort could be devoted to reserving the seal for official uses only.
- The midcentury shield now in use, and the recent proposal for an heraldic coat of arms.
- The Bicentennial medal designed by Rudolph Ruzicka.
- Anything designed by John Scotford.
- Anything produced by the Stinehour Press (photo of exhibit, Valley News story) or Ray Nash, of the Graphic Arts Workshop (Rauner bio); also books published by the Dartmouth College Press.
- Copies of the ORC from various periods.
- Copies of The Dartmouth from various periods, especially before WWII.
- Carnival posters, especially those produced before 1959.
- Things made of leather and wood: Daniel Webster’s water bucket and old ski boots, senior canes and snowshoes.
Around campus, you might take note of the white color of Dartmouth Hall and the finely-speckled gray/white of the granite used in the foundations of many buildings. (That granite is not likely to be local; for a local granite, see the pinkish stone of Rollins Chapel, a stone that has not been used very widely on campus.) The brick walls with their varied colors, from black to brown to red, are characteristic of the campus, although the style of brickwork was originally called “Harvard brick.” There are many useful greens, including the patina of the copper roofs, the paint used on building shutters, the color of the shaggy pines along the riverbank, and the sometimes-black color of the river itself. An example of lavender appears in the glass of the Baker Tower clock.
A list of style guides from Logo Design Love has some nice examples. Duke’s guide announces that the word “University” in the Duke wordmark is set in Interstate, the typeface developed for road signs by the Department of Transportation. Yale’s identity site is prepared by the Office of the University Printer rather than the PR office. Princeton’s guide (pdf) on page 21 explains the difference between the seal and the shield, and it goes so far as to deface the seal with the word “SAMPLE” since, as the text explains, the seal is not for the public — not even by way of example! (Unlike B.U.) Oxford’s logo page has great visual appeal and actually is fairly flexible in its rules. University College Oxford has a guide by Franks and Franks (portfolio example) that looks nice and builds a traditionalist logotype around an abbreviation and nickname (“Univ.”).
October 5th, 2013 |
all news, graphic design, History, master planning, other projects, preservation, publications, Visual Arts Center
- The new mobile-centric campus map is available as a pdf document. It shows fine details like the trails in the College Park and the lanes on the running track.
- That nice brick house on Lebanon Street in the Sargent Block was built ca. 1840 by John Williams (Frank J. Barrett, Early Dartmouth College and Downtown Hanover (2008), in Google Books).
- The folks over at Hillflint, big fans of Take Ivy (NYT, Wikipedia), are using a line drawing of Dartmouth Hall in their logo.
- College master planners Beyer Blinder Belle have contracted with BFJ Planning to come up with a transportation plan (pdf).
- Hokie Stone, the locally-quarried building stone of the Virginia Tech campus, has been mentioned here before. Now the football team is wearing helmets that are completely covered by a graphic depicting a wall made of Hokie Stone (Richmond Times Dispatch).
- With the Digital Production Unit added to Preservation Services (Rauner Blog), the library has been scanning old photos and putting them on line. The amazing collection is searchable and will provide the subjects for many posts here in the future.
- American Architects has an email interview with Machado and Silvetti regarding the Black VAC. The photos, by Esto, are also available on their own.
- The Times had an interesting article on the Caracas practice of naming intersections rather than streets.
- Professor Jeff Sharlet and his students are producing an online journal called 40 Towns (Corin Hirsch, “Dartmouth Literary Journal 40 Towns Documents Upper Valley,” Seven Days (4 September 2013)). Lindsay Ellis’s story “Kings of the Counter” is about people at the Fort (a.k.a. Fort Harry’s, etc.).
- DSpace@MIT, an online collection of MIT research papers, has the late Frederick Stahl’s 1955 MIT architecture thesis, an interesting proposal for the Hopkins Center (pdf). Stahl graduated from Dartmouth in 1952 and died on July 26 (Globe obituary, Boston Architectural College obituary).
- Princeton has moved the Dinky Station again, reports the Buildings & Grounds Blog of the Chronicle. The Dinky Line is a short railroad branch that connects the campus in Princeton to the town of Princeton Junction.
- This railroad news is unrelated to the campus but stirs the heart: The Union Pacific is going to restore a Big Boy, Engine 4114, to running condition. Who thought one of these creatures would ever come back to life? Unbelievable.
October 3rd, 2013 |
all news, coat of arms, graphic design, History
President Hanlon has named Cornell’s PR head, Thomas Bruce, to a similar position at Dartmouth (Dartmouth Now, via The Dartmouth). The Dartmouth reports that Bruce “oversaw the redesign of the university’s logo” at Cornell.
Indeed, Cornell’s massive “Brand Book” covers everything, from the essence of the Cornell brand (our brand “speaks to the satisfaction and emotional connection we provide to our stakeholders”) to the proper use of the logo — with the obligatory gallery of misuse. Cornell modestly uses Palatino as its primary typeface, gives the proper abbreviation of its motto (“… any person … any study.”), and specifies the correct shade of red.
[Update 10.05.2013: It appears that Cornell's identity project was done by Chermayeff & Geismar & Haviv. That firm is the same one that nicely simplified the Brown University coat of arms and replaced the busy seal of the Harvard University Press with a simple design appropriate for book spines. Also in the firm's portfolio are logos for such obscure brands as the Smithsonian Institution, NBC, National Geographic, the U.S. Bicentennial, and PBS.
And hey, look at this: the firm recently proposed three new logos for UNH (Manchester Union Leader). The school is still deciding which one to use. Of the three alternative directions, the middle one seems the most appealing: it has the uniform solidity of a railroad herald -- or maybe it can't avoid recalling Herbert Matter's work for the New Haven Railroad.
Some of the push for branding at Cornell came from a student-run image committee, as a 2006 New York Times article explains:
But when committee members first approached administrators to talk about their concerns — including what they saw as the university's passive response to a slight drop in some ranking guides — they met with resistance.
That changed three years ago, they said, with the arrival of a new president, Jeffrey S. Lehman, and the subsequent appointment of Mr. Bruce, who took their critique seriously, particularly their thoughts about the so-called view book for potential applicants and about the Web site.
Dartmouth had a similar student group around that time, called Buzzflood (The Dartmouth). Founder David Gardner describes it as "an organization that aggregated, created, and spread positive community news" (Gardner's ColorJar bio). The Buzzflood website had received three million hits by 2005 (PRWeb) but it folded that year (The Dartmouth).]
September 2nd, 2013 |
all news, graphic design, Thayer School
Thayer School now has an official logo guide, complete with examples of unacceptable variations of the logo.
The guide seems fairly down-to-earth, unlike some of the highly technical standards found elsewhere. Dartmouth itself does not seem to have taken this step yet.
[Update 12.14.2013: The Geisel School seems to have been first: its guidelines (pdf), much more rigorous, were published in April of 2012. See this post.]
August 31st, 2013 |
all news, graphic design, Memorial Field
The announcement of a new Daktronics video scoreboard for Memorial Field includes an illustration (via Big Green Alert Blog; see also Dartmouth Sports).
Although any scoreboard will have something to quibble with (please drop the trademark symbol from the big letter D!) this illustration has many things to praise. The designer has rationalized the fonts and eliminated much of the clutter of the old scoreboard. The designer also deserves credit for not using the ephemeral triangular-trapezoidal athletics logo and for getting the apostrophes right.
Here’s something notable: the scoreboard will be switching ends:
The new Daktronics scoreboard will be located at the south end of the stadium to avoid direct sunlight and maximize image clarity.
July 9th, 2013 |
all news, coat of arms, graphic design, History, publications, Rollins Chapel, site updates, Wilson Hall
- That Occom Ridge house that was captured in a state of extreme disarray in various aerials has indeed been replaced by a new house by Haynes & Garthwaite. Bing has a more recent aerial view.
- The graduate and professional schools’ heraldry is on display on the college’s new website. The graduation gowns of the schools also carry uniform shields now, with Flickr examples of Tuck, Thayer, and Graduate Studies. The Trustees get the Old Pine.
- The Planner has a post presenting the new campus map. This is an almost-final version of the traditional paper map. It’s notable that the two freestanding lounge buildings in the Choates are given their own names, Brittle and Bissco, for the first time on a campus map. I lived in the Choates during the early ’90s and don’t recall those names being used, even informally.
- The Friends of Hanover Crew have a new design for the site. It is hard to remember, but the prior design might have made more use of Wilson’s Landing Road.
- Thanks to Melvin I. Smith for the citation to the Old Division Football paper in his Evolvements of Early American Foot Ball: Through the 1890/91 Season (2008).
- The Rauner Blog has a nice post on the dedication of Rollins Chapel and Wilson Hall. It’s always interesting to see this fraternal twin to Rollins, designed by the same architect (John Lyman Faxon) in Newton, Mass. (See also the Bing view.)
June 5th, 2013 |
all news, Baker Library, graphic design, Hanover/Leb./Nor'ch., History, Life Sciences Ctr., other projects, publications, Visual Arts Center
- DADA (Dartmouth Alumni in Design and Architecture) is having its third alumni architecture exhibit June 6 through 16 in the Nearburg Arts Forum in the Black Family Visual Arts Center (via Sue).
- The Big Green Alert Blog reports that the Town has approved the zoning amendments that will allow a new video scoreboard at Memorial Field (a topic about which alumni are fairly passionate, judging from the comments on a post at this blog). The Zoning Board was to have considered a request for a Special Exception to replace the existing scoreboard at Scully-Fahey Field in its hearing on May 30 (ZBA Agenda).
- The Rauner Library Blog has a post about old postcards depicting the campus.
- The Dartmouth published a series of three articles on architecture last month. First, “Despite lack of major, architecture offerings abound” suggests again how interesting a history of the somewhat hidden world of design education at Dartmouth would be; second, “Recent campus buildings depart from New England tradition” focuses on post-1984 work; and third, “College’s early buildings share traditional aesthetic” covers prewar buildings (thanks to Amanda for the quotes).
- Dartmouth Now article (and Flickr set) on the Life Sciences Greenhouse atop the Life Sciences Center.
- The Planner has photos of the new offices of Dartmouth Computing in Baker, the new deans’ offices (Student Academic Support Services) in Carson, in a space formerly occupied by the Computer Store (Planner’s Blog post), and the new location of the Computer Store in McNutt. This confusing shuffle was mentioned on this blog during April. Any word on the fate of the old Kiewit space outside the Tower Room?
- The Planner also has photos of 113 Wilder, the Physics Department’s office and lounge suite.
May 4th, 2013 |
all news, graphic design, Hanover/Leb./Nor'ch., master planning, publications
The new campus map is available to mobile devices from the Dartmouth Mobile website (Dartmouth Planning announcement). The new map is better-looking than the current map, a pdf released in August of 2010 (Flash version). The society names are spelled out in Roman type, eliminating the orthographic creativity that rendered “ΦΔΑ” as “FDA” on the current map.
Because it’s electronic, this new map has a fantastic scope. Zooming out will display everything from the hospital to the Organic Farm, and the map’s coverage includes nodes for the airport and the Skiway. The Morton Farm equestrian center is included within the known world as well.
April 13th, 2013 |
all news, graphic design, Hanover/Leb./Nor'ch., Memorial Field, preservation
The Dartmouth writes on proposed amendments to the Town’s zoning ordinances, including amendments that deal with athletic scoreboards. The minutes of the Planning Board from February 5 (pdf) state that Dartmouth has eight outdoor scoreboards and provide this background:
Bob Ceplikas, Deputy Director of Dartmouth Athletics, said there have been a lot of changes over the years with the set-up of Division 1 sports venues, including technology. It is more and more standard for Division 1 football stadiums to include video displays in their scoreboards. Dartmouth is now the only Ivy League school that does not provide video display. The Ordinance’s current language does not allow for scoreboards to exist as they currently do; it does not even allow for the score to be displayed. The Ordinance should be brought up to date to reflect the real purpose of an athletic scoreboard.
No comment on the possibility of a video display (one of the thrills of seeing a college football game in person is the presence of it: there is no replay, so you have to pay attention), but the idea that the scoreboard at Memorial Field could be redesigned is intriguing.
A generous donation of the Class of 1966, the scoreboard is informative, traditional, and appealing — but it could be made even better. The number of typefaces could be reduced from five or so to three. The various vertical surfaces could be brought into the same plane. The “TIME OUTS LEFT” text could be aligned in a more balanced way. A little more space could be given inside some of the white borders, and the general crowding and busyness could be reduced.
[Update 06.09.2013: The text of the ordinance, as found in the March 12 Planning Board minutes (pdf), prohibits advertising:
Athletic scoreboards may display:
A. Information pertinent to the event and facility
B. Recognition of donors and sponsors by name only
C. Other general athletic or institutional information
D. Any other information customarily displayed on contemporary scoreboards, but not to include commercial advertising.
That should remove some concerns.]
March 19th, 2013 |
all news, Baker Library, graphic design, History, Larson, Jens, preservation
A week ago, the Orozco Frescoes in Baker’s Reserve Corridor were designated as a National Historic Landmark (National Park Service, The Dartmouth, Dartmouth Now, NHPR). The nomination was noted here last November. The Planner’s Blog has some information on the effort.
Update 05.03.2013: An article from The Dartmouth.
February 3rd, 2013 |
all news, graphic design
January 28th, 2013 |
all news, graphic design, Hanover Inn
Korn Design of Boston and New York did the new branding for the Hanover Inn. Korn has also worked for the Charles Hotel and for Northeastern University, for whom it developed a proprietary typeface, Northeastern Baskerville, with Font Bureau (Wikipedia).
At the Inn, the firm seems to have done its homework: the White Mountains photos are by Eli Burakian and
The typography for the logo is adapted from an original Dartmouth woodblock cut typeface designed in 1969 by Will Carter and Paul Hayden Duensing.
Korn has a photo of the typography in action on the Inn’s porte-cochere.
[Update 06.03.2013: Broken link to Font Bureau replaced with Wikipedia link.]
January 7th, 2013 |
all news, graphic design, History, publications
- The elm tree in front of Collis has been cut down (the Planner’s Blog). The tree stood north of the northwest corner of Main and Wheelock, as shown in the Google Street View image above.
- Adrain Dater reminisces about the early days of Thompson Arena at DartmouthSports.com.
- A Valley News article on two guys from Pike, N.H. who were going to the World Series of Beer Pong in Las Vegas explains the game but strangely does not mention Dartmouth, even to distinguish “beer pong” from “pong.”
- The Alumni Relations Office presents a photoset showing A History of Dartmouth in 20 Objects.
- The Valley News reports that the Lebanon Planning Board has delayed its approval of a 162,970 square foot research building at the hospital complex. The problem is traffic. (It is not clear whether this is the building formerly or presently called the Williamson Translational Research Building.) (Update: It is the Williamson according to the Union Leader.)
- The new Dartmouth website makes more and better use of the coat of arms than did the old site. A white outline of the shield is combined with text atop photographs on the President-Elect’s site (in this image) and at least one detail of a portion of the shield is blown up and used as a background in other places (in this image, reminding one of the current fifty-pence coin).
- Inside Higher Ed has an article on how the for-profit Grand Canyon University is preparing to field a Division I basketball team. Fascinating.
- President-Elect Hanlon, in his roles in planning and finance at Michigan, very likely worked with Venturi, Scott Brown & Associates. The firm was brought to Michigan by then-president Lee Bollinger, Dartmouth’s former provost, and designed a campus plan (2002) and life sciences complex (2003, 2005).
- City Prints produces an arresting Dartmouth map.
- “Dartmouth is, after all, not so much a college as a collection of stories about a college.” David M. Shribman and Jack DeGange, Dartmouth College Football: Green Fields of Autumn, 8.
[Update 01.27.2013: Williamson identity information added.]
January 5th, 2013 |
all news, graphic design, publications
The Office of Planning and Design and the Office of Public Affairs are putting together a new post-Flash online campus map (the Planner’s Blog).
The sample map provided looks promising: the society names have been corrected (“AZD” is “Alpha Xi Delta”) and the obscuring blue triangles indicating accessible entrances have been removed. Because the map will be on line, the accessibility information can remain hidden until a particular area is moused over (or tapped on a mobile device? Lots of possibilities here).